The Story of Filomena

‘Beloved’ | ‘Friend of Strength’

Cronulla, previously referred to as the ‘Village of Gunnamatta’, was a small
fishing village emerging in the 19th Century. Becoming popular for surf
bathing in the early 1900’s, Cronulla became the restful seaside home for many
residents of the local area.

Owned by the local Giddings Family, the original building that defines the
development site was built in 1908. Home to the post office and general store
- known as ‘Giddings Store’ - the site was largely the retail hub for locals at
the time. Over the last century, the original building slowly transformed with
alterations and additions, whilst being utilised for a range of uses over the ages.

In present day, the existing building is an iconic and beloved heritage
component of Cronulla’s history and remains an integral part of the beachfront
culture of Gerrale Street.

The name Filomena represents the strength of the rich historic ties that the site
holds with the local area. This rebirth and continuation of the building hopes to
once again reactivate the site, showcasing the welcoming nature of present day Cronulla.